.App: Going Once, Twice, Sold for 25 Million!

When and where Google dollops out serious dough is more than just a spectacle to gawk at or talk about; it is also a great indicator of the future of the technological landscape. That being said, Google just bought exclusive rights to the “.app” domain for a walloping 25 million scallops—by far the biggest amount spent on an auctioned gTLD thus far. It’s no secret that mobile usage is growing, and .app will be a useful tool for Google, however they employ it. Likely, Google intends to sell users domain... Read The Rest →